For the third annual Ideas Report, WeTransfer asked 35,000 people how a global pandemic affected their creativity. Five artists reflected on how they made it through the year themselves and I was asked to create 5 data illustrations and hero images to accompany these texts.
Creativity is quirky, fluid and surprising,
Like a blurb of paint on a white page,
so why not use it as the main medium
to communicate data?
I wanted to embody the creatives who
took the time to answer the survey,
of all ages, origins, and backgrounds.
I chose to merge the paintings with black
and white photography of people or
part of people in whimsical collages.
For WePresent's website, I also created custom hero images with additional paint elements and social media formats for their online communication.